Ooooh; the packing, the font, the symmetry of the packing…welcome to The Grey that has arrived at men’s grooming haven – Beast in Seven Dials, London. It is clear that this is one brand that will be flying from the shelves. Founded by Gregor Jaspers, a professional menswear and lifestyle buyer who regularly travelled the globe yet, like many of us, could not find products that fitted both his luggage or his lifestyle. Cleverly, everything is 100ml or under, and if taken all together fits in a clear plastic bag for security and within the maxium amount of products allowed. Very well thought through!
Developed exclusively for men, the skincare products work to preserve, protect and nourish; from the exfoliating face scrub and toning pads, to the charcoal face wash, recovery face serum, daily vitamins and the 3 in 1 face cream. Perhaps the most useful to counteract the effects of air travel, it revitalises and renews dry skin – often caused by plane air conditioning systems, coupled with a few G&T’s – with its unique mix of retinol, peptides, Blue sea Kale and antioxidants. It can visibly soften and minimise signs of aging on the face, neck, and around the eyes and stimulate and protect stem cells which seems ideal to combat the effects of constant travel. Priced from £55, The Grey provides the most compressive and inclusive collection of essential products under one label, and whilst not cheap – seems worth the investment.