Opening up the e-tailer to a wider audience with a wholly experiential, physical space Matches Fashion is set to launch 5 Carlos Place; a brand new retail, event and creative broadcasting environment that brings together their online shopping and content experience into one permanent London residence. Launching on September 3rd, they open with a Prada installation and go on throughout the month with a rich, cultural programme of events, podcasts and live-streams, available to you both at the house and online. This new type of experience is a trend that, whilst few have tapped into it, is hugely beneficial to brands and labels to bring the virtual, alive. For more information click here.

Written by Danhasbyoliver

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