Tuesday, 23 July 2013

Galet


With two years in the making and having only launched last month, Galet is a product of west France with some British ideologies. I met the Galet team at The Sanderson towards the end of June, after having spoken on email about the up-coming launch of the footwear brand. Sipping coffee at the Long Bar, he showed me a couple of samples that have all been made in France, which includes the materials, super soft insole and of course, the construction and making of the whole profile. Using a very high quality canvas, the Galet loafer is made by a 4th generation shoe maker in limited quantities that has a heritage going back to the 1860s. Whilst the production is steeped in history, the printing of the canvas is done digitally rather than screen printed which ensures a sharper and more accurate patterning. As for the prints, there is a lot of humour and of course resort inspired designs including the star-fish mixed with sail boats, below as well as lobsters and popsicle's in orange, swordfish and parasoles in pink or fish and kites in yellow. Each shoe has a 'suprise' solo design such squid ink on one which I think is just charming and inspired.
Besides the stunning product, the box is a piece of art in itself. Made from a recyclable card (not that you would ever throw it away), it is printed with the factory in which the shoes are made - which used to be a convent - and is date stamped with the year to encourage cthem to become collectible. The design is so simple and the attention to detail is second to non, which encompasses the whole experience of buying a pair of Galet's. Having found a gap in the canvas market, Galet wanted a product to parallel the likes of Tods but of course, wanted to improve on the arena as well as be different. Aiming at a resort going, refined hedonistic man that enjoys travelling to the likes of St Tropez or Miami, the name Galet means 'pebble' in French which is very nostalgic of Galic beaches and the Cote d'Azure. Retailing for Euro 285, the whole collection is available to buy online at Galet.com but are exploring stockists throughout Europe and North America.
To explore the brand further, look at their Tumblr page which gives you a sense of their vision as well as the Twitter and Facebook pages which are great sources of inspiration on how to wear yours. I didn't take a picture as I was running late for a dinner, but I teamed mine with a pair of Acne navy chinos and a YMC blue and grey split panelled t-shirt.
I am very pleased to say that Galet have asked me to be a Brand Ambassador, and thank you to Javier for this stunning pair.




2 comments:

  1. The box does look lovely you're right. Nice one of the BA mate, good news.

    ReplyDelete
  2. Awesome post and the shoes are amazing! I've never heard of them but will definitely check out their website. The detail on the box is incredible! :-)

    Gedlab.com – A blog for the modern man

    ReplyDelete