Wednesday, 1 September 2010

LSoD EXCLUSIVE: Paul Smith Video

I am very, very pleased and honored to give you the EXCLUSIVE view of this Paul Smith and the Rapha Condor Sharp cycling team video. In celebration of the sponsorship and ongoing relationship between the two, Paul Smith has created a short film, shot in black and white, featuring the team training at the Manchester Velodrome but with a classic PS twist. The cyclists can be seen racing Sir Paul, however their training kit has been replaced with PS London line classic suits and his usual attire replaced with a tight biking outfit.

The film will be released en mass next week to coincide with the UK’s biggest professional bicycle race; The Tour of Britain and no doubt, the new Paul Smith collection at London Fashion Week later on this month.


1 comment:

  1. i received the same email too :)
    i'll post the video tomorrow.

    ReplyDelete