Whilst the question of the season maybe 'Anyone for Tennis?' It is Admiral, the British heritage brand specialising in football apparel, driving the Beautiful Game forward for SS15.
Since launching in 1914, Admiral has been paving the way in the football scene, creating inspiring performance and lifestyle apparel for the UK’s leading clubs and players. In 1966, an iconic year for the sport in which England won the World Cup and Admiral supplied the playing jersey to England’s goalkeeper, Gordon Banks and in the 1970s and 1980s football figureheads including Kevin Keegan and Gary Lineker played in Admiral kits. However it is their 1982 World Cup England kits that remains one of the most iconic designs in British footballing history.
After a break in manufacturing in 2011 Admiral Sportswear Ltd was established, putting the brand back on the British fashion map and over the last four years Admiral has honed its craft and for Autumn ’15 has a brand new look, which will be exclusively available at Sainsbury’s from 14th July 2015.
The Autumn ’15 collection comprises of two ranges, Retro and Gold. Both ranges have a definitive style that gives a nod to Admiral’s history in football, both on and off the pitch.The Retro range looks at the rich back catalogue of the Admiral archive, focusing on the brand’s hero football kits for inspiration. From the material to the tapered branding, these items communicate nostalgia of seasons past.
The Gold range is a modern take on British heritage menswear, a look steeped in history and style. This range looks at sportswear through a more luxurious lens and features annually relevant items such as the tipped polo. The Gold range offers a versatile selection of trousers, from the contemporary cuffed jogger, to the classic chino and deep indigo jean.
Finally the Gold range features British heritage must have pieces such as the gingham-checked shirt, which is offered in both long and short sleeve styles, along with a superior range of knitwear that uses a mix of cotton and cashmere, making it durable and soft to the touch. The v-neck jumper, button through cardigan and knitted polo feature the embroidered branding making them stand out staple items.